The British Travel & Tourism Show (BTTS), the premier event for the group travel sector, has announced an exciting opportunity for industry professionals to take the stage in its 2025 seminar program. Recognised for its pivotal role in connecting over 2,000 group travel professionals and over 200 exhibitors, BTTS is amplifying its commitment to innovation, collaboration, and shared expertise.

For the first time, BTTS is extending an open call for speakers, encouraging voices from all corners of the industry to share their insights. The initiative aims to foster meaningful conversations that address current challenges, explore innovative solutions, and inspire future growth.
Lloyd Jones, BTTS Event Manager, said, “This marks an exciting new chapter for BTTS. We’re inviting industry members to share their expertise, whether it’s a practical solution or a fresh idea to inspire group itineraries. These conversations will help tackle challenges and uncover new opportunities, shaping the future of group travel.”

The seminar program will spotlight themes central to the evolving needs of the group travel sector:
- Trends and Innovation: Exploring the Future of Group Travel.
- Marketing and Engagement: Reaching the right audiences with impactful strategies.
- Sustainability: Promoting eco-friendly and responsible travel practices.
- Diversity and Inclusion: Making travel experiences accessible for all.
- Operational Excellence: Overcoming challenges in planning, pricing, and logistics.
- Technology: harnessing digital solutions to transform group travel experiences.
For speakers, the BTTS stage offers a unique platform to: share knowledge and inspire peers in the group travel community, address industry challenges and present actionable solutions; drive innovation; and contribute to the sector’s continued growth. Proposals are invited in various formats, including keynote presentations, panel discussions, lightning talks, and case studies. Presentations must focus on sharing best practices and actionable insights rather than promoting specific businesses or services.

The open call reinforces the collaborative ethos of BTTS, recognising that the collective expertise of industry members is key to the sector’s success. Whether you’re a seasoned professional or a fresh voice in the field, your contribution can shape meaningful discussions and inspire progress. Submissions are now being accepted for the 2025 seminar programme. Industry members are also encouraged to suggest topics or themes, even if they don’t wish to present, ensuring the programme addresses the sector’s most pressing needs.
For more information and to apply, visit the BTTS website. Let’s come together to share ideas, spark innovation, and drive the future of group travel forward.



